Purfurry Privacy Policy

Effective Date: 21/09/25
Last Updated: [Insert Date]

At Purfurry Holdings LLP ("Purfurry," "we," "us," or "our"), your privacy is important to us. This Privacy Policy describes how we collect, use, disclose, and protect your personal information when you use our website, mobile application, and related services (collectively, the “Platform”).

By using Purfurry, you agree to the terms outlined in this Privacy Policy.

1. Information We Collect

a. Information You Provide Directly

• Account Registration: Full name, email address, phone number, password, address, pet details, and payment method.
• Provider Listings: Business license, insurance details, profile description, images, certifications, facility photos, availability.
• Messages and Communications: Content of chats, support inquiries, and feedback.
• Bookings and Reviews: Booking details, service preferences, reviews, and ratings.

b. Information We Collect Automatically

• Usage Data: Pages viewed, links clicked, time spent, and navigation data.
• Device & Log Information: IP address, device type, browser type, operating system, referring URLs, and crash data.
• Location Data: If location permissions are enabled, we may collect precise or approximate location data.

c. Information from Third Parties

• Payment Processors: We may receive transaction details from Stripe, Razorpay, or other third-party processors.
• Social Media: If you sign up through Google, Facebook, or Apple, we may collect basic profile information and login credentials.
• Background Checks: If permitted by law and required for verification, we may collect information from identity verification or background check providers.

2. How We Use Your Information

• Facilitate bookings between pet owners and licensed providers.
• Process payments and manage billing.
• Communicate with you about your account, bookings, and customer service needs.
• Personalize and improve your experience on the platform.
• Promote safety, monitor compliance, and prevent fraud or abuse.
• Send updates, marketing materials, and service-related notifications (you can opt out of marketing at any time).
• Comply with legal obligations and enforce our policies.

3. How We Share Your Information

a. With Service Providers

We share data with trusted third-party vendors for payment processing, analytics, marketing support, customer service, background checks, and technical operations. These vendors are obligated to protect your information.

b. Between Users

• Pet parents and service providers see each other’s profiles and limited personal information (e.g., first name, location, pet details).
• Communication and reviews posted on the platform may be visible to other users.

c. For Legal or Regulatory Reasons

• Comply with legal obligations or valid governmental requests.
• Investigate fraud, abuse, or violations of our terms.
• Protect the rights, safety, or property of Purfurry, our users, or the public.

d. In Business Transfers

If we undergo a merger, acquisition, or sale of assets, your information may be transferred to the new entity, subject to this Privacy Policy.

4. Cookies and Tracking Technologies

• Keep you logged in.
• Analyze site traffic and usage behavior.
• Customize your experience and content.
• Deliver targeted ads across third-party platforms (you can opt out where available).

You can manage cookie preferences through your browser settings or opt out of interest-based advertising via the Digital Advertising Alliance (DAA) and Network Advertising Initiative (NAI).

5. Data Retention and Security

We retain your personal information only for as long as necessary to provide services, comply with legal obligations, and resolve disputes.

We employ industry-standard encryption, access controls, firewalls, and secure data centers to protect your information. However, no system is 100% secure, and we encourage users to take precautions (e.g., use strong passwords).

6. Your Rights and Choices

• Access and Correction: View or correct your account information.
• Delete Your Account: You may request deletion, though we may retain some data for legal or operational reasons.
• Opt Out of Marketing: You can unsubscribe from marketing emails through your notification settings or email footer.

For specific data access or deletion requests, contact us at support@purfurry.com.

7. Children’s Privacy

Purfurry is not intended for children under 13 years of age (or age as defined by local law). We do not knowingly collect data from minors without parental consent.

8. International Data Transfers

If you are accessing Purfurry from outside the United States or India, please note that your information may be transferred to and stored on servers in those countries. These locations may have different data protection laws from your jurisdiction.

9. Third-Party Links and Services

Our platform may contain links to third-party websites or services. We are not responsible for their content or privacy practices. We recommend reviewing the privacy policies of any external sites you visit.

10. Updates to this Privacy Policy

We may revise this Privacy Policy periodically. The most recent version will be posted with the “Last Updated” date. If material changes are made, we will notify you via email or through the platform.

11. Contact Us

If you have questions, requests, or concerns about your data or this Privacy Policy, please contact us at:

Purfurry Holdings LLP
Email: support@purfurry.com
Location: Oregon, USA